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February 27, 2024
US Store Brand Sales Growth, by Product Category, 2023 (% change vs. 2022)
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Beauty tops US store brand sales growth in 2023 PepsiCo’s North American beverage volumes fell 5% in Q1Target’s private label strategy now includes wholesale partnerships Retailers push premium private label products to differentiate their offeringsCPG companies to turn premiumization, discounts to boost volumesP&G and Unilever see volumes tick up in their most recent quartersMars is reportedly close to buying Pringles, Cheez-It maker KellanovaConsumers are slow to trade down in the baby, pet care, and beauty categoriesConagra’s sales fall as CPGs struggle to win shoppersChart Title
US Store Brand Sales Growth, by Product Category, 2023 (% change vs. 2022)Publication Date
February 27, 2024