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October 4, 2023

How Short Ad Breaks Need to Be for US Adults to Watch a Free Streaming Service, Aug 2023 (% of respondents)

How Short Ad Breaks Need to Be for US Adults to Watch a Free Streaming Service, Aug 2023 (% of respondents)

Note

Respondents were asked "How short would ad breaks need to be in order for you to watch a free streaming service?"

Methodology

Data is from the October 2023 ViewNexa report "How to Follow the Audience." 1,000 US consumers ages 18+ were surveyed online during August 2023 by Sapio Research.