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June 1, 2023
US Retail Ecommerce, Non-Ecommerce, and Total Retail Holiday Season Sales Growth, 2017-2023 (% change)
Note
Insider Intelligence | eMarketer benchmarks its US retail ecommerce and total retail sales figures against US Department of Commerce data from 2020 onward. The last full year measured was 2022.Methodology
Estimates are based on the analysis of US Department of Commerce data, estimates from other research firms, historical trends, consumer buying trends, and macro-level economic conditions.Featured In
Consumers plan to spread their holiday purchases across fewer retailers this yearApparel will overperform, while consumer electronics will struggle this holiday season Shippers are confident they can meet holiday demandStrong Q3 GDP growth and record-breaking Cyber Week sales show consumer spending remains strongHow deal-seeking, digital grocery shopping, and other 2023 trends shaped ecommerce in 5 chartsSources
Chart Title
US Retail Ecommerce, Non-Ecommerce, and Total Retail Holiday Season Sales Growth, 2017-2023 (% change)Publication Date
June 1, 2023