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June 1, 2023
US Amazon Prime Day vs. US Retail Ecommerce Holiday Season Sales Growth, 2020-2022 (% change)
Note
The Amazon Prime Day sales event may occur on a different day each year; its duration may vary. eMarketer benchmarks its US retail ecommerce sales figures against US Department of Commerce data from 2020 onward. The last full year measured was 2022.Methodology
Estimates are based on the analysis of survey and traffic data from other research firms, historical consumer adoption trends, and demographic adoption trends.Chart Title
US Amazon Prime Day vs. US Retail Ecommerce Holiday Season Sales Growth, 2020-2022 (% change)Publication Date
June 1, 2023