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February 1, 2023
Under 25% of US Livestream Viewers Buy Products During a Live Shopping Show (% of respondents, Dec 2022)
Methodology
Data is from the February 2023 Coresight Research report titled "10 Key Trends Shaping Livestreaming Ecommerce in 2023." 2,132 US internet users ages 18+ were surveyed online during December 2022. Respondents were screened for past participation in shoppable livestreams.