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June 10, 2022
Customer-Related Objectives That Are Very High Priority for Investment at Their Company According to Marketing and Customer Experience (CX) Professionals Worldwide, by Maturity Level, Sep 2021 (% of respondents in each group)
Note
Respondents were asked, "To what extent are the following customer-centric objectives a priority for
investment for your organization in the next 12 months? (% Very High Priority)"
Methodology
Data is from the June 2022 Medallia report "Uncovering the Secrets Behind a Successful Customer Experience Program." 583 marketing and customer experience professionals worldwide were surveyed online during September 2021. Respondents were from companies located in North America (42%), Europe (35%), Australia/New Zealand (13%), or Latin America (10%) with annual revenues of $99 million or less (34%), $100 to $999 million (25%), or over $1 billion (30%) with number of employees of less than 1,000 (47%), 1,000 to 9,999 (34%), or over 10,000 (19%).
Customer-Related Objectives That Are Very High Priority for Investment at Their Company According to Marketing and Customer Experience (CX) Professionals Worldwide, by Maturity Level, Sep 2021 (% of respondents in each group)
Customer-Related Objectives That Are Very High Priority for Investment at Their Company According to Marketing and Customer Experience (CX) Professionals Worldwide, by Maturity Level, Sep 2021 (% of respondents in each group) | EMARKETER