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August 5, 2021

How Do UK TV Users Watch Live TV/On-Demand/Streaming Services? (% of respondents, March 2021)

How Do UK TV Users Watch Live TV/On-Demand/Streaming Services? (% of respondents, March 2021)

Methodology

Data is from the August 2021 Office of Communications (Ofcom) - UK report titled "Media nations: UK 2021." Data in the report is based on industry and third-party sources and Ofcom commissioned surveys including the Ofcom Technology Tracker 2021 survey where 5,233 UK adults ages 16+ were surveyed online (n=4,825) or via a self completion paper questionnaire (n=428) during January 14-March 31, 2021. Data was weighted by age, gender, social class, working status, and region to reflect the known population profile.