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March 31, 2021

What Types of Mobile AR Content Have US AR Users Experienced? (% of respondents, 2018-2021)

What Types of Mobile AR Content Have US AR Users Experienced? (% of respondents, 2018-2021)

Note

Data was provided to Insider Intelligence by ARtillery Intelligence.

Methodology

Data is from the March 2021 ARtillery Intelligence and Thrive Analytics report titled "AR Usage & Consumer Attitudes, Wave IV." More than 7,000 US adults ages 18+ were surveyed online during January 2021. The survey sample was balanced for variables such as age, gender, and income. ARtillery Intelligence is a research firm covering augmented and virtual reality. Thrive Analytics is a consulting firm specializing in customer strategy and marketing.

Featured In

Shopping with AR on Social MediaMcommerce Forecast 2021US Virtual and Augmented Reality Users 2021The Weekly Listen: Augmented reality and the future of marketing, 'buy now, pay later' evolves, and decision fatigue

Sources

Thrive Analytics
ARtillery Intelligence

Chart Title

What Types of Mobile AR Content Have US AR Users Experienced? (% of respondents, 2018-2021)

Publication Date

March 31, 2021

Sources

Thrive Analytics
ARtillery Intelligence

Featured In

Shopping with AR on Social MediaMcommerce Forecast 2021US Virtual and Augmented Reality Users 2021The Weekly Listen: Augmented reality and the future of marketing, 'buy now, pay later' evolves, and decision fatigue
Topics
Financial ServicesPaymentsCredit & DebitUnited States