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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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November 16, 2020

Biggest Change to Their Content Creation Process Since the Coronavirus Pandemic According to US Senior-Level Communicators and Marketing Professionals, Sep 2020 (% of respondents)

Note

Respondents were asked, "Which of the following best captures the biggest change to your content creation process since the start of COVID-19?"

Methodology

Data is from the November 2020 Cision and PRWeek "2020 Comms Report: Measuring Up to the Moment." 314 US senior-level communications and marketing professionals were surveyed during August 12-September 14, 2020. Results are not weighted and are statistically tested at the confidence levels of 90% and 95%. Respondents were from corporation/in-house (63.7%) or PR agency (36.3%) with 94.3% of respondents being manager/director or above.