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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
September 24, 2019
Do Internet Users in Europe and North America Find Select Types of Targeting Helpful or Creepy? (% of respondents, July 2019)
Description
A global survey asked whether respondents find key targeting tactics to be helpful or creepy. Tactics include targeting based on social media activity, targeting based on voice assistant queries, recommendations based on previous purchases, targeting based on what voice assistants record in ambient ... conversations, offers based on product research and asking to rate most recent purchase.