Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

September 24, 2019

Which Ad Experience Would US Internet Users Most Appreciate vs. Find Most Creepy if They Gave Companies Access to Their Data? (% of respondents, July 2019)

Which Ad Experience Would US Internet Users Most Appreciate vs. Find Most Creepy if They Gave Companies Access to Their Data? (% of respondents, July 2019)

Description

Internet users were asked which ad experiences they would most appreciate vs. find most creepy if they gave companies access to their data. Leading responses include offers that pop up when you are in a specific location, messages that are informed by your previous purchases, content that reflects ... their beliefs and political leanings and recommendations of influences or people they don't personally know.
Which Ad Experience Would US Internet Users Most Appreciate vs. Find Most Creepy if They Gave Companies Access to Their Data? (% of respondents, July 2019) | EMARKETER