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June 27, 2019

US Smartphone Food Delivery App Users, 2018-2023 (millions, % change and % of smartphone users)

US Smartphone Food Delivery App Users, 2018-2023 (millions, % change and % of smartphone users)

Description

This chart shows eMarketer's estimates of smartphone delivery app users in the US, along with growth and penetration figures among smartphone owners.

Note

A food delivery app is a third party mobile app whose primary function is the ordering and delivering of prepared food, specifically from restaurants (e.g., Grubhub, UberEats, DoorDash). This excludes restaurant-branded apps (e.g., Domino's, Starbucks, Chipotle). A mobile app is a software app ... developed for use on mobile devices, such as smartphones and tablets; excludes browser-based web apps.

Methodology

Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; historical trends; and country-specific demographic and socioeconomic factors.