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November 12, 2018

What Is the Preferred Method of US Millennials for Making a Significant* Purchase? (% of respondents, Sep 2018)

What Is the Preferred Method of US Millennials for Making a Significant* Purchase? (% of respondents, Sep 2018)

Note

Data was provided to eMarketer by Roth Capital Partners (ROTH).

Methodology

Data is from the November 2018 Roth Capital Partners (ROTH) "2018-2019 Millennial Survey" conducted by MFour Mobile Research. 2,500 US internet users ages 18-38 were surveyed online in September 2018. Roth Capital Partners (ROTH) is an investment bank.

Featured In

Five Things Retailers Should Know About Millennial Shoppers US Millennials 2019More Millennials Buy Online, but In-Store Still Plays Role in Path to Purchase

Sources

Roth Capital Partners (ROTH)
MFour

Chart Title

What Is the Preferred Method of US Millennials for Making a Significant* Purchase? (% of respondents, Sep 2018)

Publication Date

November 12, 2018

Sources

Roth Capital Partners (ROTH)
MFour

Featured In

Five Things Retailers Should Know About Millennial Shoppers US Millennials 2019More Millennials Buy Online, but In-Store Still Plays Role in Path to Purchase
Topics
Digital Shoppers & BuyersMillennialsIn-Store Shoppers & BuyersUnited States
What Is the Preferred Method of US Millennials for Making a Significant* Purchase? (% of respondents, Sep 2018) | EMARKETER