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September 21, 2018
Digital Ad Spending in Germany, 2018-2022 (billions, % change and % of total media ad spending)
Note
For more of eMarketer's forecasts on this topic, <a href="https://prolink.emarketer.com/forecasts/584b26021403070290f93a77/585191880626310a2c18678c">click here.</a>
Methodology
Converted from local currency to US dollars. Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic conditions, historical trends of the advertising market, estimates from other research firms, and consumer media consumption trends.