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July 13, 2018
Comparison of Amazon Search vs. Google Search Cost per Click (CPC) and Clickthough Rate (CTR) According to US Senior Ad Buyers, July 2018 (% of respondents)
Description
US senior ad buyers were asked whether their clients had higher CPC and CTR on Amazon search compared to Google search. Responses included higher, about the same and lower.Featured In
Amazon Advertising 2018Chart Title
Comparison of Amazon Search vs. Google Search Cost per Click (CPC) and Clickthough Rate (CTR) According to US Senior Ad Buyers, July 2018 (% of respondents)Publication Date
July 13, 2018
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