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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

July 19, 2018

US Subscription Over-the-Top (OTT) Video Service Viewer Penetration, by Provider, 2018 (% of subscription OTT video service viewers)

US Subscription Over-the-Top (OTT) Video Service Viewer Penetration, by Provider, 2018 (% of subscription OTT video service viewers)

Description

According to eMarketer predictions, the US subscription over-the-top (OTT) video service with the greatest percentage of OTT viewers will be Netflix, at nearly 90%. Amazon Video follows at over 50%. Other video services with significant viewer penetration will be Hulu, HBO Now, and Sling TV.
US Subscription Over-the-Top (OTT) Video Service Viewer Penetration, by Provider, 2018 (% of subscription OTT video service viewers) | EMARKETER