Log in or register for a free account to get full, unrestricted access to this chart
Log in to see the full chart
January 15, 2018
Volume of Instagram #Ad* Posts Worldwide, July 2016-Dec 2017 (thousands)
Description
Hashtag ad or sponsored advertising on Instagram doubled in size from December 2016 to December 2017. There were 171,000 #ad or #sponsored posts worldwide on the social media site in December 2017.
Methodology
Data is from the January 2018 Klear "The State of Influencer Marketing 2018 Report." Over 1.5 million Instagram posts worldwide that included the hashtags "#ad" or "#sponsored" were analyzed in 2017. Klear is an influencer marketing software company.