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December 18, 2017

Pay TV Subscriber vs. Nonsubscriber Share Among US Internet Users, 2015-2017 (% of respondents)

Pay TV Subscriber vs. Nonsubscriber Share Among US Internet Users, 2015-2017 (% of respondents)

Methodology

Data is from the December 2017 PwC report titled "Consumer Intelligence Series: I stream, you stream." 1,986 US internet users ages 18-59 were surveyed online in October 2017. Respondents had annual household incomes of above $40,000.
Pay TV Subscriber vs. Nonsubscriber Share Among US Internet Users, 2015-2017 (% of respondents) | EMARKETER