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(% of total page views referred by social networks)
Data is from the August 2017 StatCounter report titled "Global Stats." StatCounter is a web analytics service. "Global Stats" is calculated on the basis of more than 15 billion hits per month, by people from all over the world on their 3+ million member sites. By collating the data in this way, they track the activity of third-party visitors to their member sites. They do not calculate stats based on the activity of their members. This helps to minimize bias in the data and ensures a random sample is achieved. For search engine stats, they analyze every hit referred by a search engine. For social media stats, they analyze every hit referred by a social media site. The data is not manipulated in any way. No artificial weightings are used.
Top 10 Social Media Apps in China, Ranked by Reach, Q1 2018 (% reach and % change vs. prior quarter*)
Top 10 Mobile App Categories in China, Ranked by Average Daily Time Spent, Dec 2017 (minutes)
Level of Concern About Select Facebook Privacy and Security Issues Among US Facebook Users, April 2018 (% of respondents)
US Internet Users Who Would Pay for an Ad-Free Version of Facebook, April 2018 (% of respondents)
US Facebook Users Who Are Very Concerned About Invasion of Privacy When Using Facebook, by Demographic, 2011 & 2018 (% of respondents in each group)
Facebook Advertising 2018: eMarketer Tackles Big Questions on Usage, Privacy and Ad Targeting in Wake of Cambridge Analytica
US Social Network Users: eMarketer's Estimates for 2018–2022
Why AI’s Marketing Applications Are Narrow
How Publishers Can Profit from Buying Facebook Traffic
Data Feed: April 19, 2018
Data Feed: April 18, 2018