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(% of total opens analyzed by Return Path)
Data is from the July 2017 Return Path report titled "The Email Client Experience." Data is based on 27 billion email opens worldwide during May 2016-April 2017. Return Path is an email solutions platform.
Which Social Media Platforms Do US SMBs Use? (% of respondents, Jan 2019)
What Is the Best Metric for Valuing Ads Across Media for US Agencies and Marketers? (% of respondents, May 2019)
What Will Be the Most Transformative Application of Innovation for Customer Service for Businesses Worldwide in the Next 5-10 Years? (% of respondents, April 2019)
Which 3 Technology Trends Will Offer the Biggest Opportunity to the Customer Service Department of Businesses Worldwide by 2020? (% of respondents, by region)
What Metrics Do B2B and B2C Companies Worldwide Use to Measure ROI? (% of respondents, April 2019)
The Brand-Agency Relationship: Streamlining with In-House Teams and Flexible Engagement Models
Customer Experience 2019 (Part 2)—Personalization and Data-Driven Experiences: The Building Blocks of a Better Customer Experience (A 4-Part Series)
How Advertisers Are Navigating Changing Auction Dynamics
How GroupM Utilizes Supply Path Optimization
How Brands Streamline Their Agency Partnerships
Strategies for Thriving in the “Age of Amazon” | Sponsored Content