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(millions, % change and % of internet users)
Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major video sites; historical trends; internet and mobile adoption trends; and demographic adoption trends.
Media Consumption Metrics Among Millennials vs. Total Adults in Great Britain, by Media, April 2017 (hrs:mins and % reach)
Internet User Metrics in Italy, by Site Category, July 2017
Average Expected Growth in Digital Ad Spending in 2018 According to Agencies in Germany, by Format (% change)
Subscription Video-on-Demand (SVOD) Services Used by UK Smartphone Users, June 2017 (% of respondents)
Devices Used by UK Smartphone Users to View Short Video Clips vs. Subscription Video-on-Demand (SVOD), June 2017 (% of respondents)
UK Digital Ad Spending by Industry: Forecasts and Trends
Digital Video and TV in Germany: TV Gives Ground in a Diverse and Growing Marketplace
Marketing in the UK: Finding Value in Consumer Habits with Mobile Video
Breaking the Block: Targeting UK Consumers Through Their Content to Break Preconceptions
Line Teams with German Media Company for Mobile Live Streaming App
Fox Rolls Out VOD in France Via Canal Plus Partnership