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Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports and device adoption trends.
Average Time Spent per Day on Select Digital Activities by US Adults, by Device, 2013-2018 (hrs:mins and CAGR)
Share of Average Time Spent per Day on Select Digital Activities by US Adults, by Device, 2012-2018 (% of total digital time spent)
US Digital Ad Spending per Hour Spent with Select Digital Media Activities per Adult, 2013-2018
Growth of Average Time Spent per Day with Major Media by US Adults, 2012-2018 (% change)
The Global Media Intelligence Report, 2017
Video Advertising in Social Media 2017: Showtime for Facebook, Snapchat and Twitter
How Marketers Are Effectively Integrating TV, Digital and In-Store Data
Marketers Must Question Location Data Before They Use It for Attribution
Cross-Platform Marketing a Must-Have in 2016
Viewability in the Realm of Programmatic Advertising