It’s no longer sufficient for a few people in an organization to be savvy about the digital marketplace. Learn how to empower your teams with eMarketer PRO Open Access.
John Montgomery
COO for North America at
GroupM Interaction
“ We’ve made eMarketer available to all of our 23,000 employees around the world, which gives everyone ubiquitous access to information whenever they need it. “
Marie Svet
Chief Revenue Officer at
AccuWeather
“ In order to stay on top of the trends and understand where everyone is—our competitors and what other publishers are doing—it’s important that everybody have access to eMarketer. “
Scott Hagedorn
Chief Executive Officer of
Annalect
“ Our clients expect everyone within our organization to be fluent on the latest digital trends. eMarketer is how we’re able to deliver on that expectation—it’s exactly the information we need to continue our industry leadership. “
Gireesh Joshi
Director of Customer Insights at
eBay
“ The philosophical reason within the company is to empower all individuals to get direct access to the information that’s relevant for their particular role. And there’s a practical reason, which is it’s just not feasible to try and funnel all information through a very small group of people in a very large company. “
Tom Hespos
Founder and Chief Media Officer at
Underscore Marketing
“ When we first started with eMarketer, Underscore granted logins to members of the management team only. But we quickly found out that approach didn’t work. When we need to get very smart about something very quickly, everybody needs to have access and not just a select few. “
Jon Jagard
Associate Manager of Ecommerce at
Mattel
“ Mattel is presently evolving into a globally minded company, and ecommerce is where that is happening at a faster pace than elsewhere. If we can harness its potential now, eMarketer will keep us ahead of the global curve in eretail for years to come. “
Ilya Vedrashko
Sr. VP of Consumer Research at
Hill Holliday
“ At Hill Holliday, we don’t believe in any one department monopolizing critical business information. Our philosophy is to make information not only widely accessible, but inevitable. We’ve been an eMarketer subscriber for many years, and having agencywide access to eMarketer fits perfectly into
our philosophy. “
Florent Maillard
Sr. Research Manager at
Criteo
“ eMarketer saves us time and resources. Having open access helps team members across geographies and business functions, have better access to relevant, useful insights on the online advertising ecosystem. To us, it proves to be the most convenient way to provide relevant information to anyone within the company. “