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Data was provided to eMarketer in January 2019 and is based on analysis of aggregated and anonymous data from the Adobe Experience Cloud, Adobe Analytics Cloud and Adobe Advertising Cloud. The analysis is based on a daily revenues model based on analysis of more than 1 trillion visits to US-based retail websites. Product and pricing insights are based on analysis of sales of more than 55 million unique products. Adobe Analytics measures 80 percent of digital transactions at the largest 100 US digital retailers.
What Keeps US Internet Users Returning to a Brand They've Purchased from Before? (% of respondents, Feb 2019)
US Smart Speaker Users Who Make Voice Purchases via Smart Speaker, Jan 2018 & Jan 2019 (% of respondents)
What Are the Operational Challenges Facing US* Retailers Around Implementing Location Data Analytics? (% of respondents, Jan 2019)
What Do US Retailers See as the Primary Benefit of AI to Customers? (% of respondents, Oct 2018)
What Factors Are Most Important in Shaping AI Investment for US Retailers? (% of respondents, Oct 2018)
Global Influencer Marketing 2019: What to Know About Spending, Stories, Fraud and Microinfluencers
US 2018 Holiday Season Review and 2019 Preview: Spending Strength Across Ecommerce and Traditional Retail, but Uncertainty Looms Ahead
Amazon Go and the Future of Brick-and-Mortar Retail
Can Amazon Penetrate Canada's Saturated Digital Grocery Market?
Value for Their Money Keeps Shoppers Coming Back
Social Commerce Referral Grows 110%