Methods that Client-Side Marketers Worldwide Consider Highly Valuable for Improving Conversion Rates, 2015 & 2016 (% of respondents) - eMarketer

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Methods that Client-Side Marketers Worldwide Consider Highly Valuable for Improving Conversion Rates, 2015 & 2016 (% of respondents)

Methods that Client-Side Marketers Worldwide Consider Highly Valuable for Improving Conversion Rates, 2015 & 2016 (% of respondents)

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  • Measurement:

    (% of respondents)

  • Data Covered:

  • Source:

    Econsultancy | RedEye

  • Methodology:

    Data is from the October 2016 Econsultancy "Conversion Rate Optimization Report 2016" in association with RedEye. 889 client-side marketers (66%) and agency/consultant/vendor professionals (34%) worldwide from a variety of industries were surveyed online in August 2016. Client-side marketers were from Asia-Pacific (16%), Europe excluding the UK (15%), the Middle East & North Africa (1%), North America (8%), the UK (56%) and other (4%). Agency professionals were from Asia-Pacific (17%), Europe excluding the UK (17%), the Middle East & North Africa (1%), North America (11%), the UK (46%) and other (8%). Client-side marketers identified their company's annual turnover as <£1 million (13%), £1 million-£10 million (26%), £10 million-£50 million (19%), £50 million-£150 million (11%) and £150+ million (31%). Agency professionals identified their company's annual turnover as <£1 million (34%), £1 million-£10 million (35%), £10 million-£50 million (19%), £50 million-£150 million (4%) and £150+ million (8%).

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