5G is coming amidst a wave of hype. How much of the hype is warranted? This report takes a look at the reality of 5G and what it will mean for marketers, developers and media companies.View this Report
Push notifications have been around long enough that app users know the good from the bad. But marketers are still looking for that sweet spot where they can deliver value to users without invading their privacy or over-messaging.
Director, Product Marketing
There are 364 charts about 'Smartphones'
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What Features Do Smartphone Owners Worldwide Expect from a 5G-Capable Smartphone? (% of respondents, Jan 2019)
What Types of Devices Do Chat App/Service Users in Japan Use to Access Chat Apps/Services? (% of respondents, 2018 & 2019)
Do US Internet Users Worry About the Amount of Time They Spend Using Their Mobile Phone? (% of respondents, by age, April 2019)
Which Type of Channel/Device Do Smartphone Users in Japan Prefer to Use for Select Activities? (% of respondents, Jan 2019)
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US Parents Get Digital After Dark
Apr 15, 2019
After their kids are tucked in, 71% of mothers and 60% of fathers use social media; 66% of mothers and 53% of fathers said they talk on the phone or text. Moms are more likely than dads to use this time for interaction with people outside of the household, according to an August 2018 survey by Brigham Young University and Deseret News.
Gaming Goes Mainstream, but Play Varies by Gender and Age
Apr 14, 2019
Gaming has gone mainstream, with 86% of internet users worldwide noting they have gamed on at least one device within the past month, and that figure climbed to 92% among those ages 16 to 24, according to a March 2019 report from GlobalWebIndex.
Mobile Web vs. Mobile App: Where Do Shoppers Spend Time and Money?
Apr 07, 2019
In 2018, total worldwide app revenues grew 63% year over year, according to app commerce company Poq. Additionally, time spent in shopping apps grew 45% from two years prior, per data from App Annie.