Mobile Users

eMarketer tracks the number of mobile users worldwide, both by region (Asia-Pacific, Europe, Latin America, Middle East & Africa, North America) and by country within those regions. eMarketer reports and forecasts include data and statistics on mobile penetration and growth, as well as how many ... mobile users are also mobile video viewers, mobile social media users, mobile-only social media users, mobile Facebook users, mobile Twitter users, and mobile search users. eMarketer's reports, charts, interviews and forecasts provide you with data and insights to answer a variety of questions such as:Show More ▼
  • How many mobile users are there in the world?
  • How many mobile users are in the United States?
  • Which country has the most mobile users?
  • What percentage of the world has a cell phone?

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Holiday Shopping on Smartphones Led to Strong Ecommerce Growth

Feb 19, 2019

The 2018 retail holiday season was exceptionally strong, with the highest growth rates for brick-and-mortar and ecommerce sales since 2011. Online spending performed noticeably better than the industry’s already optimistic expectations.