Mobile Shoppers & Buyers
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Report by Bill Fisher Nov 19, 2018
UK Retail and Ecommerce 2018
Digital plays a bigger role in UK retailing than ever, but the physical store isn’t dead. Rather, consumers want a seamless experience that allows them to switch between channels, devices and locations at will.
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How Will Internet Users in Canada Shop for the Holiday Season? (% of total, by channel, 2018 & 2019)
Ways in Which US Internet Users Use Their Mobile Device While Shopping In-Store, Oct 2019 (% of respondents)
Share of Time Spent with Retail Properties Among US Internet Users, by Platform, June 2019 (% of total minutes)
How Do US Shoppers Plan to Use Their Devices for 2019 Holiday Shopping? (% of respondents, by device, Sep 2019)
How Will US Internet Users Use Mobile to Shop During the 2019 Holiday Season? (% of respondents)
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More shoppers are utilizing omnichannel offerings to simplify their shopping experiences. For brands and retailers, offering consumers an obvious in-app value exchange can lead to downloads and encourage loyalty.