Mcommerce

Reports

Interviews

More On: Mcommerce

See All
Click-and-Collect Will Surge This Holiday Season

Click-and-Collect Will Surge This Holiday Season

Oct 28, 2019

If Amazon is poised to gain share in the first half of the final week before Christmas, click-and-collect orders will tip the scales in the direction of big-box merchants during the second half of that week.

Why Your Retail App Isn’t on Customers’ Phones, and What to Do About It Before the Holidays

Why Your Retail App Isn’t on Customers’ Phones, and What to Do About It Before the Holidays

Sep 13, 2019

Despite being the smallest of the three major commerce channels in terms of transactions, mobile is arguably the most important.

Unboxing Prime Day 2019

Unboxing Prime Day 2019

Aug 14, 2019

Last month, Amazon held its fifth annual Prime Day event to honor its Prime members with steep discounts and deals across a range of products and categories. This year’s midsummer shopping event—extended to 48 hours and held on July 15 and 16—racked up record sales, further cementing Amazon’s ecommerce leadership position, while creating incremental opportunities for sellers and competing retailers.

How Mobile and Social Figure into Gen X Shopping

How Mobile and Social Figure into Gen X Shopping

Jul 14, 2019

Mobile and social usage are major elements of Gen X’s digital activity, so it’s no surprise that those also figure into their shopping. But while such usage is a default behavior for millennials, Gen X is selective in using mobile and (especially) social as shopping tools.