Ecommerce Sales

Consumers are getting more comfortable every year with purchasing online or through their mobile phones. How much of that purchasing is through ecommerce? eMarketer reports and forecasts include data and statistics on total retail sales, (including growth, and penetration figures) for retail ... ecommerce and retail mcommerce, and each category can be broken out by country, region or by company. eMarketer tracks ecommerce sales on Amazon, including its retail ecommerce sales, Amazon direct sales and Amazon Marketplace sales. Other companies tracked include Apple, Best Buy, Costco, eBay, Home Depot, Macy's, QVC, Walmart and Wayfair. eMarketer's reports, charts, interviews and forecasts provide you with data and insights to answer a variety of questions such as:Show More ▼
  • What percentage of total retail sales are online?
  • How much is ecommerce worth?
  • What percentage of online sales is Amazon?

More On: Ecommerce Sales

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Three Key Takeaways on Amazon's Plans for Advertising, Video and Voice

Sep 21, 2018

At an eMarketer breakfast event yesterday, a panel of eMarketer analysts weighed in on Amazon and discussed the giant's future.

Digital Advertising on Amazon and the Duopoly—What It Means for Everyone Else

Sep 13, 2018

In this live-video webinar, eMarketer senior analyst Nicole Perrin briefs you on the growth of the duopoly: Google and Facebook, and also on Amazon—which has become a giant in its own right. She’ll also examines the reasons why it's still important for brands to work with other platforms and publishers.

In China, Millennials Are Driving Digital Travel Sales

Aug 21, 2018

Nowhere is the shift from offline to online booking more pronounced than in China. Digital travel sales in the region will total $133.90 billion in 2018, a 20.5% increase over 2017.

Latin America Ecommerce 2018

Aug 14, 2018

Regional and country-by-country figures for retail sales, retail ecommerce sales, retail mcommerce sales and digital buyers in Latin America, Argentina, Brazil and Mexico—in addition to demographics, barriers to ecommerce, as well as leading websites and mobile apps.

Marketers’ Roundtable: The Biggest Opportunities in Brazil’s Ecommerce Market

Aug 14, 2018

Three local experts talk about what retailers should consider as they develop an ecommerce strategy for Brazil.

Using Marketing Data for Merchandising

Aug 09, 2018

Many companies now use big data to optimize marketing efforts, but what about broader company initiatives? eMarketer explores how some firms are using marketing data to power product and merchandising efforts.

How Amazon Disrupted Brands' Data-Driven Merchandising Efforts

Aug 09, 2018

Mike Sands, co-founder and CEO of Signal, discusses how companies use marketing data to modify their merchandising efforts, and why they need to pay extra close attention to Amazon.

Retail and Ecommerce Sales in Western Europe 2018

Aug 06, 2018

Retail ecommerce sales in Western Europe will rise 11.6% to $381.58 billion in 2018. Amazon is planning to capitalize on rebounding markets by building 1,300 warehouses across the continent.

US Omnichannel Retail StatPack 2018

Jul 30, 2018

This StatPack provides a visual overview of major omnichannel retailing trends in the US.