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Consumers Remain Skeptical About Ordering Fresh and Frozen Food Online

Consumers Remain Skeptical About Ordering Fresh and Frozen Food Online

Sep 22, 2019

Walmart’s expansion of Delivery Unlimited, its grocery delivery membership, is the latest attempt by a major retailer to make online grocery shopping more appealing. But better delivery value only addresses cost—not quality.

Poor Return Policies Can Hinder Retail Sales

Poor Return Policies Can Hinder Retail Sales

Sep 19, 2019

For many consumers, online shopping isn’t as frictionless as some retailers may think, particularly when it comes to return policies.

Deals and Product Search Features Drive Retail App Downloads for In-Store Shoppers

Deals and Product Search Features Drive Retail App Downloads for In-Store Shoppers

Sep 12, 2019

More shoppers are utilizing omnichannel offerings to simplify their shopping experiences. For brands and retailers, offering consumers an obvious in-app value exchange can lead to downloads and encourage loyalty.

Influencers Have More Sway Among D2C Shoppers

Influencers Have More Sway Among D2C Shoppers

Aug 11, 2019

Scrolling through social media, it’s hard not to be influenced by influencers. Do you need another carry-on bag? Probably not. But do you have to have it after you saw an influencer capturing its essence on the hills of Santorini, and you suddenly saw yourself there? Of course you do.