Artificial Intelligence (AI)
Reports
Top 10 Tech Trends from CES 2019
This report provides an overview of the most important technology at CES 2019 and what it means for marketers, now and in the future.
View this ReportInterviews
How Artificial Intelligence Enhances Marketers' Dynamic Creative Optimization Efforts
Dynamic creative optimization (DCO) uses multiple data feeds to create a personalized ad experience. To get the most out of those feeds, marketers can employ artificial intelligence (AI) to automate multiple facets of DCO. Prajwal Barthur, InMobi's director of products for advertising platforms, talked to eMarketer's Nicole Perrin about how marketers can take advantage of AI as they rely more on DCO for more personalized ad campaigns.
Prajwal Barthur
Director of Products, Advertising Platforms
InMobi
Charts
There are 762 charts about 'Artificial Intelligence (AI)'
Most Recent Charts
What Factors Are Most Important in Shaping AI Investment for US Retailers? (% of respondents, Oct 2018)
US Internet Users' Attitudes Toward the Safety of Self-Driving Cars, Jan 2019 (% of respondents)
Top 5 AI Investments for HR in 2019 (% of respondents)
How Much Will Banks Worldwide Save in Operational Costs by Using Chatbots? (billions, 2019 & 2023)
What Technologies Have B2B and B2C Client-Side Marketers Worldwide Begun to Incorporate into Their Business? (% of respondents, Dec 2018)
More On: Artificial Intelligence (AI)
See AllCan AI and GDPR Co-Exist?
Feb 20, 2019
Training an artificial intelligence (AI) algorithm requires data—lots of data. But staying GDPR-compliant while acquiring that data can be almost impossible.
How Are UK/US Companies Planning to Roll Out AI Solutions for Their Business? (% of respondents, 2018)
Feb 11, 2019
Why Have UK/US Companies Chosen Not to Adopt AI Solutions for Their Business? (% of respondents, 2018)
Feb 11, 2019
How Far Along Are Companies Worldwide in Adopting New Technologies? (% of respondents, 2018)
Feb 07, 2019
Explain Yourself, AI
Feb 01, 2019
As use of AI grows (27% of executives in a PwC study have already implemented AI), so do calls for ways to interpret how AI models make decisions. This has given rise to a new buzzword: explainable AI, which refers to algorithms that make decisions humans can explain. PwC, for example, says it “integrates risk mitigation and ethical concerns into algorithms and data sets from the start.”
Shipments of Mobile Devices with Machine Vision Technology Worldwide, 2018 & 2023 (millions)
Jan 30, 2019
How Do US Internet Users Currently Use vs. Expect* to Use the Internet? (% of respondents, Aug 2018)
Jan 30, 2019
