Artificial Intelligence (AI)

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Successful AI Adoption Requires Clear Strategies

Dec 06, 2018

One of the most crucial aspects of setting up artificial intelligence products is making sure that a clear strategy is driving its adoption.

How AI Can Empower Ad Personalization

Nov 12, 2018

Among the capabilities that marketers are not yet deploying, those related to personalization were considered to be one of the most helpful tactics in improving advertising results, according to a study by RevJet and Forrester Consulting.

How Many Seniors Are Using Smart Speakers?

Nov 02, 2018

Unsurprisingly, seniors are the least likely adults to use any voice technology. According to our estimates, 3.8 million seniors in the US will use a smart speaker this year.

Designers Want More 3-D and AR/VR Projects

Nov 01, 2018

Creative professionals would rather work on projects centered around emerging technologies than spending more time coding, according to a recent study.