Vietnam Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Vietnam
Shein cuts valuation to $50 billion, down nearly 25% from 2023

Shein cuts valuation to $50 billion, down nearly 25% from 2023

Article
Feb 10, 2025

Hurricane-force headwinds force Shein to slash its valuation: The retailer’s business model is under scrutiny amid mounting pressures in the US and EU.

Southeast Asia Retail Ecommerce Forecast 2023

Southeast Asia Retail Ecommerce Forecast 2023

Report
Mar 09, 2023

For the third year in a row, ecommerce sales in Southeast Asia will grow faster than in any other region of the world. This is likely the final year of Southeast Asia’s long boom, but for now, the region stands out in a world of rapidly declining growth.

Southeast Asia Digital Ad Spending 2023

Southeast Asia Digital Ad Spending 2023

Report
Jan 19, 2023

Total and digital ad spending growth in Southeast Asia will be healthy in 2023, but the region’s ad market remains small when compared with global peers. Its potential, however, is enormous.

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