Thirdlove Trends & Statistics

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Brooklinen, Our Place are the latest D2C brands to turn to other retailers for growth

Brooklinen, Our Place are the latest D2C brands to turn to other retailers for growth

Article
Oct 09, 2023

Digitally native D2C brands embrace traditional retail strategies: More are inking partnerships with retailers like Amazon and Walmart to expand their reaches and offset soaring acquisition costs.

The D2C model is evolving as wholesale, physical retail regain prominence

The D2C model is evolving as wholesale, physical retail regain prominence

Article
Aug 07, 2023

Digitally native brands look for a new D2C playbook: Brands are embracing wholesale, physical retail, acquisitions, and even selling on Amazon to regain momentum and achieve profitability.

The 12 most impactful retail acquisitions of 2022

Article
Dec 29, 2022

Economic uncertainty caused investors to grow cautious: Even so, there were several significant acquisitions in 2022.

D2C brands Harry’s and ThirdLove look for new paths for growth

D2C brands Harry’s and ThirdLove look for new paths for growth

Article
Apr 26, 2022

Diversification is key to Harry’s and ThirdLove’s growth plans: With consumer enthusiasm waning for direct-to-consumer models, the two companies offer a glimpse of what’s to come.

Email Marketing 2020

Email Marketing 2020

Report
Nov 11, 2020

Many consumers still consider email to be their preferred channel for receiving brand communications. Much of the data suggests that email has become more important, not less, as a result of the coronavirus pandemic.

Direct-to-Consumer Brands 2020

Direct-to-Consumer Brands 2020

Report
Mar 26, 2020

The direct-to-consumer brand movement has reached a critical juncture. Which of these brands will make the leap into the mainstream before their runway runs out?

D2C Shopping Gains a Significant, Dedicated Audience

D2C Shopping Gains a Significant, Dedicated Audience

Article
Feb 05, 2020

The rise of digitally native, direct-to-consumer (D2C) businesses is one of the most transformative movements shaping the ecommerce landscape. In the coming years, many consumers intend to make a significant percentage of purchases with D2C brands, but there may be a ceiling.

How Retailers Like Kroger, Poshmark and Dagne Dover Shaped 2019

Article
Dec 25, 2019

This past year, we sat down with several retailers to learn more about their marketing efforts, the channels they rely on most, and how they’re adapting to the continuous change in consumer behavior.

How Jersey Mike’s, ThirdLove and Mack Weldon Harness Their Loyalty Programs

How Jersey Mike’s, ThirdLove and Mack Weldon Harness Their Loyalty Programs

Article
Jul 30, 2019

Loyalty marketing goes beyond loyalty programs, but they are still an important part of the customer experience and a vital channel for keeping customers engaged and spending.

Customer Experience 2019 (Part 3)—Loyalty Marketing

Customer Experience 2019 (Part 3)—Loyalty Marketing

Report
Jul 17, 2019

One thing hasn’t changed in the shift to digital marketing and advertising: It’s still cheaper to keep current customers loyal than to acquire new ones. This report explores how marketers are messaging to current customers to keep them coming back.

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How D2C Darling ThirdLove Went From Zero to a Million Customers

Article
Feb 07, 2019

Dismayed by a shortage of high-quality bras, and limited store inventory, Heidi Zak co-founded the direct-to-consumer (D2C) startup ThirdLove in 2013. The mission was simple: make shopping for a bra a better experience. With a strong focus on personalization, ThirdLove stocked a wide range of sizes and styles and used customer data to create an innovative buyer journey.

Direct-to-Consumer Brands 2019

Direct-to-Consumer Brands 2019

Report
Jan 14, 2019

Direct-to-consumer brands are growing fast and disrupting the retail industry. How are these brands successfully reaching and converting customers, earning their loyalty, and capturing more of their online and offline spending?

Video Ads in Social Media 2018

Video Ads in Social Media 2018

Report
Aug 08, 2018

The social platforms are getting serious about long-form shows. Here’s what’s driving Facebook, Instagram, Snapchat and Twitter toward this form of video—and what advertisers need to know.

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