Sustainable Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Sustainable
The EU’s ESG reporting requirements turn up the heat on financial institutions there

The EU’s ESG reporting requirements turn up the heat on financial institutions there

Article
Oct 18, 2023

Banks around the globe are watching closely as new ESG reporting requirements reshape the EU's financial landscape.

Reimagining Retail: Consumers' sustainability values and susceptibility to greenwashing

Audio
Aug 16, 2022

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss how consumers take sustainability values into account when choosing a product, why it's hard to figure out if a brand is sustainable, and how susceptible consumers are to greenwashing. Then for "Pop-Up Rankings," we rank the biggest opportunities for retailers surrounding sustainability. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Blake Droesch.

Q&A: Rethinking sustainability with outdoor gear brand Cotopaxi

Article
Jul 14, 2022

Insider Intelligence spoke with Stacey Howe, vice president of ecommerce at Cotopaxi, about running an outdoor gear brand with human sustainability and its approach to retail expansion.

How marketers lure customers with sustainability—and how that strategy can backfire

Article
May 05, 2022

In a world that is—in some parts—quite literally on fire, marketers are meeting consumers' climate concerns with promises of sustainability.

How should media, advertising, and retail strategists think about sustainable technology?

How should media, advertising, and retail strategists think about sustainable technology?

Article
Apr 07, 2022

Tensie Whelan, professor and director at the NYU Stern Center for Sustainable Business, suggests several ways to make a real impact, both financially and environmentally, with sustainability policies.

Sustainability in Ecommerce 2021

Sustainability in Ecommerce 2021

Report
Aug 02, 2021

Sustainability is a hot topic, especially in the wake of the coronavirus pandemic. In 2021, most ecommerce buyers, sellers, and logistics firms are taking steps to be more eco-friendly. But commitment and progress are patchy.

How Universal Standard Is Disrupting the Multibillion-Dollar Fashion Industry

Article
Feb 12, 2020

For Alexandra Waldman, launching Universal Standard was a no-brainer. She struggled to find clothes that fit her size-20 frame—even something as simple as a T-shirt that didn’t have a puppy or a "live, laugh, love" affirmation on it.

Why Is Fast Fashion Thriving in the Era of Sustainable Shoppers?

Why Is Fast Fashion Thriving in the Era of Sustainable Shoppers?

Article
Jan 27, 2020

Consumers have become more socially conscious in the ways they shop. At the same time, the notoriously unsustainable practice of fast fashion is thriving.

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