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Referral Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Referral
Direct-to-consumer lab testing grows as health curiosity surges

Direct-to-consumer lab testing grows as health curiosity surges

Article
Jan 29, 2026

Rising demand clashes with high costs, no insurance coverage, and doctors’ reluctance to validate outside results.

Behind the Numbers: Reimagining the Creator Role — Engaging Communities Through Short-Form Video

Audio
Mar 21, 2025

On today’s podcast episode, we discuss how virality is being redefined, how the word “Creator” is being reimagined, and how the social content consumers are looking for is changing. Join Senior Director of Podcasts and host Marcus Johnson, Analyst Emmy Liederman, Senior Analyst Minda Smiley, and Co-Founder and CEO of Kale Isha Patel. Listen everywhere and watch on YouTube and Spotify.

Word-of-mouth marketing is vital to credit card acquisition

Article
Dec 23, 2024

Word-of-mouth marketing is critical to the customer acquisition process for credit cards

Powerful data and analysis on nearly every digital topic.

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