Podcaster Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Podcaster
Trust in podcast hosts attracts advertiser investment
Article
Jul 15, 2026
Podcast hosts earn trust as advertisers invest: Podcast ads gain appeal as host credibility drives purchases, prompting brands to increase spending.
Data Drop: 3 Charts on US Audio Creator Revenues
Report
Sep 06, 2024
Contrary to popular belief, not every creator has a podcast. But those who do are a driving force behind the roughly $1.50 billion US creators will generate from digital audio distribution channels this year.
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