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EMARKETER

Penny Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Penny

Mastercard partners with Fiserv’s Clover to offer ultra-affordable POS for small businesses

Article
Jul 08, 2025

The news: Mastercard and Fiserv will offer Clover hardware rental fees for just $0.01 per month to the first 1,000 merchants who sign up for the network’s US Small Business Navigator platform, per a press release.Our take: Mastercard and Clover both want to secure small business market share.

Here are the campaigns that won Cannes Lions’ first retail media Lions medals

Article
Jun 23, 2025

For the first time in its history, the Cannes Lions International Festival of Creativity awarded medals in retail media—a sign that commerce-driven creativity has fully arrived on the global stage.

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