Peer-to-peer Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Peer-to-peer
Pay by Bank Explainer 2026

Pay by Bank Explainer 2026

Report
Nov 26, 2025

Thanks to open banking and real-time payments, pay by bank has become a promising card alternative, offering speed, low costs, and security. But US adoption remains limited. This report dives into what’s holding it back and what can boost growth.

Tariffs give ThredUp a tailwind as it rethinks model to capture market share

Tariffs give ThredUp a tailwind as it rethinks model to capture market share

Article
May 07, 2025

ThredUp sees a big opportunity ahead: Steep tariffs on China and the closing of the de minimis loophole will drive up prices for new products, which could be a boon to the resale platform.

Gen Z Consumer Payment Habits 2024

Gen Z Consumer Payment Habits 2024

Report
Dec 04, 2024

Gen Zers are driving growth in both emerging and traditional payment methods as they embrace cards, BNPL, and digital wallets. Payment providers must now align their offerings with Gen Z’s preferences as the cohort’s spending power grows.

PayPal outage highlights API vulnerabilities and payments risks

PayPal outage highlights API vulnerabilities and payments risks

Article
Nov 22, 2024

PayPal's outage highlights rising API-related flaws in finance. With 80% of U.S. adults relying on app-based payments, regulatory scrutiny and customer frustration could reshape the competitive landscape.

Reimagining Retail: Why are so many new peer-to-peer resale marketplaces are being launched and how they can succeed

Audio
Sep 11, 2024

On today's podcast episode, we discuss why many retailers are choosing now to launch peer-to-peer marketplaces, why consumers might choose IKEA’s resale platform versus the already established players like Facebook Marketplace and eBay, and what they need to be successful. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sky Canaves and Sarah Marzano.

US Mobile P2P Payments Forecast 2024

US Mobile P2P Payments Forecast 2024

Report
May 28, 2024

US P2P apps need to tap new uses and services to stay competitive, especially amid Zelle’s dominance. Here’s how each app sizes up and differentiates to attract younger generations.

The State of Payment Transaction Types

The State of Payment Transaction Types

Report
Apr 26, 2024

In the fourth of five reports in our “Payments Ecosystem” collection, we look at what’s influencing growth across P2P, remittance, bill pay, payroll, and B2B transactions—and what it means for payment providers.

Key Participants in a Payment Transaction 2024

Key Participants in a Payment Transaction 2024

Report
Feb 23, 2024

Acquirers, networks, and issuers each play distinct roles in the payments purchasing chain. But those roles are shifting as providers adapt to the rise of software and value-added services, increased payment method choice, and cloud-based innovation.

Gen Z Consumer Payment Habits

Gen Z Consumer Payment Habits

Report
May 22, 2023

Gen Zers are flocking to emerging payment methods, but card-based options, led by debit cards, remain supreme. Payment providers must align offerings with Gen Z’s preferences now as their spending power grows.

Payments Trends to Watch for 2023

Payments Trends to Watch for 2023

Report
Jan 06, 2023

This year will be a litmus test for trying new things. Payments incumbents that embrace change on their own terms will emerge stronger than before.

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What's driving growth in proximity mobile payment usage?

What's driving growth in proximity mobile payment usage?

Article
Jun 03, 2021

Mobile payments have proven their value during the pandemic as a way to limit our risk to exposure instead of paying with cash or card. Last year, per our estimates, smartphone usage in the US surged to an average of 182 minutes daily (from 154 minutes pre-pandemic), which extended to payments.

How the biggest mobile P2P payment players stack up

Article
Apr 19, 2021

The mobile peer-to-peer (P2P) space has grown in popularity over the years, thanks in large part to three key players that are propelling immense growth in both users and payment transaction value.

Who stands to gain from real-time payment adoption?

Article
Apr 15, 2021

B2B, C2C, and B2C payments all stand to gain from shorter settlement times, which offer greater financial flexibility and control. Faster payments’ speed also provides valuable transparency for firms, which benefit from the certainty of immediate payment.

Lyft Will Take User Share from Uber Through 2023

Lyft Will Take User Share from Uber Through 2023

Article
Feb 06, 2020

In a marketplace crowded with competition, ride-hailing pioneer Uber still dominates the US transportation-sharing economy. But as the first mover's growth slows, its main competitor Lyft will increasingly claim market share.

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