Neural networks Trends & Statistics
AI search’s high costs could be a vicious cycle as Big Tech eyes profitability
Is AI-powered search profitable and sustainable? Scaling up commercial generative AI comes with high energy and environmental costs, adding to social concerns. Half-measures on the issue could damage market reception.
Google suspends engineer raising questions about AI consciousness
The slippery AI consciousness debate: More controversy in Google’s AI team exposes the foggy world of artificial sentience. Mounting concerns about AI warrants more Big Tech accountability and transparency.
AI is transforming society but C-suite still hesitant—and for good reason
People trust their gut, but AI doesn’t have one: Executives are guarded about AI adoption for high-level use. There’s a path forward, but given the risks, C-suite caution is wise.
Getting Smart About Artificial Intelligence
This report highlights five best practices for marketers and advertisers as they evaluate the use of artificial intelligence and machine learning technologies in their operations.
Powerful data and analysis on nearly every digital topic.
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