Messaging app Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Messaging app
Snap's Q1 earnings highlight monetization challenges
Article
Apr 28, 2023
Snapchat's Q1 revenues fall short of expectations: Despite lower ARPUs, Snap's saving grace is its coveted younger audience.
The Pandemic Has Had Minimal Impact on US Messaging App Usage
Article
Oct 30, 2020
This year, 146.3 million US smartphone users will use mobile messaging apps at least once a month.
Daily Forecast: Most UK Smartphone Users Can Be Reached by a Messaging App
Video
Aug 14, 2019
eMarketer forecasting director Shelleen Shum explores our usage numbers for chat apps in the UK and why WhatsApp is a winner.
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