Makegoods Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Makegoods
The CTV Opportunity
Report
Jul 13, 2026
CTV is becoming the center of video advertising, but bigger budgets bring demands for measurement, pricing, and performance. Here’s where the market is headed and how advertisers can deliver results.
A Primer on Automating TV Buying
Report
Apr 22, 2019
Putting together the automation requirements for programmatic TV.
Powerful data and analysis on nearly every digital topic.
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