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Indonesia Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Indonesia

Citi and Dandelion offer fast cross-border payment through digital wallets

Article
Sep 25, 2025

Citi and Dandelion, a digital wallet network, partnered to deliver near-instant cross-border payments, per a press release. With PayPal’s digital wallet-based PayPal World’s simplifying money transfers for 2 billion users across its partner wallets and networks, Citi’s partnership with Dandelion is a necessary step to keep up with fintechs and meet consumer preferences.

Gen Z is reshaping social media priorities in Asia-Pacific

Article
Jun 04, 2025

Gen Z defines social winners in Asia-Pacific: Snapchat slows in India while TikTok expands in Indonesia and Singapore.

What Can Worldwide Ecommerce Sales Tell Us About the Future of Digital Ad Spending?

What Can Worldwide Ecommerce Sales Tell Us About the Future of Digital Ad Spending?

Report
May 30, 2023

Worldwide ecommerce sales growth has declined to all-time lows, and digital ad spending growth has followed in its tracks. What can we learn from existing trends and the long-term outlook for these two key metrics?

Ecommerce Around the Globe: Penetration Hits A Critical Milestone in 18 Countries

Ecommerce Around the Globe: Penetration Hits A Critical Milestone in 18 Countries

Article
Jan 24, 2023

There’s often a perception that markets in Asia developed digital offerings far faster than the US and Europe—that’s only partially true in retail.

Southeast Asia Digital Ad Spending 2023

Southeast Asia Digital Ad Spending 2023

Report
Jan 19, 2023

Total and digital ad spending growth in Southeast Asia will be healthy in 2023, but the region’s ad market remains small when compared with global peers. Its potential, however, is enormous.

How Our Ad Spending Outlook Has Changed for the US, China and the Rest of the World

Article
Jul 28, 2020

The US will remain the largest market worldwide for total and digital advertising for the foreseeable future. China achieved rapid catch-up growth for a while, starting at one-quarter of the US spend in 2012 and rising to almost half by 2020.

Global Ad Spending

Global Ad Spending

Report
May 04, 2018

Total media ad spending worldwide will reach $628.63 billion in 2018, a 7.4% gain over last year. Mobile advertising’s share of spend is expected to climb to 29.2% this year.

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