Citi and Dandelion, a digital wallet network, partnered to deliver near-instant cross-border payments, per a press release. With PayPal’s digital wallet-based PayPal World’s simplifying money transfers for 2 billion users across its partner wallets and networks, Citi’s partnership with Dandelion is a necessary step to keep up with fintechs and meet consumer preferences.
Gen Z defines social winners in Asia-Pacific: Snapchat slows in India while TikTok expands in Indonesia and Singapore.
Worldwide ecommerce sales growth has declined to all-time lows, and digital ad spending growth has followed in its tracks. What can we learn from existing trends and the long-term outlook for these two key metrics?
There’s often a perception that markets in Asia developed digital offerings far faster than the US and Europe—that’s only partially true in retail.
Total and digital ad spending growth in Southeast Asia will be healthy in 2023, but the region’s ad market remains small when compared with global peers. Its potential, however, is enormous.
The US will remain the largest market worldwide for total and digital advertising for the foreseeable future. China achieved rapid catch-up growth for a while, starting at one-quarter of the US spend in 2012 and rising to almost half by 2020.
Total media ad spending worldwide will reach $628.63 billion in 2018, a 7.4% gain over last year. Mobile advertising’s share of spend is expected to climb to 29.2% this year.
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