Health and wellness advertising Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Health and wellness advertising
Ad spend on AI-related creative tops $1.3 billion as adoption spreads across sectors
Article
Jun 17, 2026
AI becomes marketing shorthand: Brands spent $1.3 billion on AI-related messaging, turning AI into a cross-industry marketing effort.
Adults over 50 don’t trust online sources of health information
Article
Oct 18, 2024
Adults over 50 don’t trust online sources of health info: Health and pharma marketers must re-establish credibility with older patients who are skeptical of what they see online.
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