Google marketing live Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Google marketing live
EMARKETER-exclusive data shows AI-powered shopping fuels retail media click growth

EMARKETER-exclusive data shows AI-powered shopping fuels retail media click growth

Article
Jul 21, 2026

AI shopping lifts retail media clicks: Marketers may have opportunities to influence shoppers as purchase decisions take shape via retailers’ AI features.

As Google scrambles to monetize AI search, trust and ROI concerns mount

As Google scrambles to monetize AI search, trust and ROI concerns mount

Article
May 27, 2025

Google is monetizing AI search interfaces aggressively: But users, advertisers, and publishers remain skeptical of trust, data, and fairness.

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