Genstudio Trends & Statistics
Adobe’s ad spending grows over 30% as it looks to offset AI concerns
Adobe lifted its ad spend 30% to $1.4 billion to sell its AI story, signaling a future where marketers must sort real AI innovation from flashy features.
FAQ on email marketing: AI disruption, owned audiences, and why the channel still wins in 2026
This FAQ examines how email marketing is evolving in 2026, what challenges marketers face, and why the channel remains essential for brands that want direct access to their audiences.
AI tools are at the forefront of marketing content creation as Adobe expands GenStudio
Adobe announced an expansion of its GenStudio at its Adobe MAX conference today, with updates including key AI innovations and new ad partner integrations. Advertising teams are faced with a landscape that increasingly relies on genAI for key processes once handled by humans.
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