Drawbridge Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Drawbridge
Retail media gets SKU-level attribution boost from Infillion-Catalina deal
Article
Feb 24, 2026
Infillion’s Catalina deal adds verified purchase data to support cross-network attribution and optimization, which should help offsite retail media grow.
On-Demand, Tech-Talk Webinar: Multi-Resolution Approach to Targeting and Attribution
Video
May 15, 2019
eMarketer moderates a Tech-Talk Tuesday presentation featuring Haylee Adkins, vice president of strategy and customer success at Drawbridge. Haylee will discuss the successful approaches brands are taking today to adopt and execute a multi-resolution approach to targeting and attribution.
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