Beauty industry trends Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Beauty industry trends
Beauty spending holds up as consumers seek comfort, Ulta says

Beauty spending holds up as consumers seek comfort, Ulta says

Article
May 30, 2025

Consumers are reluctant to curb beauty spending: Many are turning to the category for solace amid uncertainty, or see it as an essential purchase.

Fenty Beauty partners with Netflix’s ‘Arcane’ on a gamer-inspired collection

Article
Oct 28, 2024

Fenty Beauty makes a play for gamers: The brand partnered with Netflix's “Arcane” animated series that’s based on the “League of Legends” video game to roll out a gamer-inspired collection.

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