2024 retail trends Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for 2024 retail trends
The retail brands that won—and lost—in 2024
Article
Dec 19, 2024
Consumers focused on value in 2024: Retailers and brands like Aldi, e.l.f. Beauty, Temu, and Walmart benefited from consumers' growing cost consciousness.
Store closures are up 69% this year—and more are on their way
Article
Dec 13, 2024
US retailers have closed more than 7,100 stores this year: That’s up 69% YoY, and more are coming as retailers like Macy’s and Advance Auto Parts struggle to convince cautious consumers to spend.
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