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Industry KPI Results
> Search Share of Voice

Search Share of Voice

Search Share of Voice is the percentage of total advertising exposure a brand has within search channels, measuring its presence compared with competitors in the search advertising space.

By Industry, and by country
Pi Datametrics
Source
Methodology
Notes
Updated: Q1 2025
Pi Datametrics
Pi Datametrics is a search intelligence platform.
Updated: Q1 2025
Pi Datametrics
Data is compiled by Pi Datametrics search intelligence platform in March 2025. Estimates include millions of daily transactional Google searches using the platform’s proprietary organic‑value score, which weights SERP rank, feature placement, AI overview presence and historical search‑volume trends.
Updated: Q1 2025
Pi Datametrics
Data represents activity among Pi Datametrics clients, broader industry metrics may vary. Search Share of Voice is the percentage of total advertising exposure a brand has within search channels, measuring its presence compared with competitors in the search advertising space.
Updated: Q1 2025
Pi Datametrics
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